About Us
LDA brings greater insight to the live entertainment business through unique combination of big data analysis, consumer research and in-depth market understanding. We harness the power of data to drive ticket sales, fan engagement and event promotion.
Our ServicesBe right first time with informed planning for shows, events, tours, festivals or exhibitions
Utilise existing data or bespoke consumer research to build long-lasting relationships
Understand and connect with an audience as individuals, not just numbers on a database
Considering new markets or events? LDA can help you size the opportunity and get to market
Know what makes fans tick, who they are, and what they want to see and when
Most venues and promoters are buried in data. Make sense of it to give your business a competitive edge
Grow your business and maximize revenue by understanding wider ecosystem, trends or markets
A ticket is so much more than a piece of paper. Make the most of every seat in the house
Latest Work
Testimonials

LDA crunched the numbers on the new go-to guide for the European arena business, and found new insight and trends from the figures reported by 60+ arenas. Their attention to detail, and understanding of the business was unparalleled.
GORDON MASSON - IQ
Chris is the go-to person for any and all insights into the live music industry. Whenever we need rock solid research to support the business we know we can rely on him.
Chris is incredibly collaborative and brings carefully crafted ideas to our discussions to ensure we get the very best from our research.
EMILY SCOGGINS - THE O2
Chris’s prescient thinking & research makes him my go-to source for analysis and insight. His approachable and personable style of presenting complex information makes him ideal to partner with on projects where a broad team needs to be briefed and informed. His integrity and collaborative nature in business is second to none.
MARK MUGGERIDGE – Evil Genius MediaCreative Minds





How To Find Us
Unit 31, Tileyard Road,
London,
N7 9AH
+44 (0) 7921 216 586