About Us

Big data is a big deal for live entertainment

LDA brings greater insight to the live entertainment business through unique combination of big data analysis, consumer research and in-depth market understanding. We harness the power of data to drive ticket sales, fan engagement and event promotion.

Our Services
Sell more tickets

Be right first time with informed planning for shows, events, tours, festivals or exhibitions

Build relationships

Utilise existing data or bespoke consumer research to build long-lasting relationships

Know your fans

Understand and connect with an audience as individuals, not just numbers on a database

Perfect planning

Considering new markets or events? LDA can help you size the opportunity and get to market

Market research

Know what makes fans tick, who they are, and what they want to see and when

Big data analytics

Most venues and promoters are buried in data. Make sense of it to give your business a competitive edge

Economic modeling

Grow your business and maximize revenue by understanding wider ecosystem, trends or markets

Ticket intelligence

A ticket is so much more than a piece of paper. Make the most of every seat in the house


LDA crunched the numbers on the new go-to guide for the European arena business, and found new insight and trends from the figures reported by 60+ arenas. Their attention to detail, and understanding of the business was unparalleled.


Chris is the go-to person for any and all insights into the live music industry. Whenever we need rock solid research to support the business we know we can rely on him.

Chris is incredibly collaborative and brings carefully crafted ideas to our discussions to ensure we get the very best from our research.


Chris’s prescient thinking & research makes him my go-to source for analysis and insight. His approachable and personable style of presenting complex information makes him ideal to partner with on projects where a broad team needs to be briefed and informed. His integrity and collaborative nature in business is second to none.

MARK MUGGERIDGE – Evil Genius Media

Creative Minds

Chris CareyHead of Insight
Claire BuckleInsight Director
Michael DeaconInsight Executive
Jon ChappleInsight Editor
James DruryInsight Editor

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How To Find Us

Have a project you're interested in discussing with us? Drop us a line below, we’d love to talk.

​Unit 31, Tileyard Road,
N7 9AH




+44 (0) 7921 216 586